IShowSpeed landed in Europe and began his set of European IRL streams on June 16, in Germany. The American streamer has crossed the pond to cover some of the ongoing EUFA EURO 2024, and also to explore Europe through some IRL streams. We previously covered Speed’s coverage of Portugal vs Czechia and his attempts to meet Ronaldo, which was one of his most popular streams ever.
Since this football match, Speed has gone live on YouTube four more times, covering various European countries such as Albania, Italy, and the Netherlands. For these four streams, Speed has received 664.5K Hours Watched on YouTube, and held some of his most popular content of the year.
Speed’s attempts to meet Ronaldo on June 18 generated his most popular stream of the trip so far, but between June 20 and 24, Speed once again received an impressive peak of 170.1K concurrent viewers. This came about during his Netherlands stream, where fans swarmed the content creator. A huge crowd of fans came out to the Amsterdam streets to meet Speed, where he ultimately had to escape onto a stranger’s boat away from the crowd.
Dutch police eventually questioned the American as to why this large crowd had confirmed, to which he replied that he was footballer Cristiano Ronaldo’s son. The broadcast was put on pause as Speed was escorted off the boat by police, and eventually, when he returned to the broadcast he thanked police for helping them deal with the situation.
For the four broadcasts, Speed held an average viewership of 88.6K concurrent users. Compared to his average viewership for the entirety of 2024 on YouTube Live, this viewership for his European broadcasts was watched twice as much as his 2024 live content on average. During Speed’s Albania broadcast, he was also able to meet the Albanian Prime Minister, Edi Rama. The two talked about a variety of topics and handled each other like old friends, with the two even shortly showing off their basketball skills on screen.
The recent European trip came shortly after Speed visited South Korea. While visiting the Asian country, Speed held a handful of broadcasts, and recorded some of his most popular content of the year so far. Fans are clearly interested in these IRL adventure streams, able to see new parts of the world through Speed’s eyes. Compared to the past Korean trip, this recent European trip reached a peak viewership 4.2% higher.
Excluding this peak, the European broadcasts have been slightly less watched than the Korean ones. Average viewership fell by 11.7%, highlighting just how popular these South Korean IRL broadcasts were. Speed’s 1.1M Hours Watched generated in Europe so far falls just short of the 1.5M he amassed in Korea, but the European trip is not over yet.
His viewership has generally hovered around 50K-80K concurrent viewers, with this sometimes rising into the 7-figure area for particularly exciting moments of streams. Speed’s 30-minute broadcast in Italy was the highest watched on average, with the stream reaching 128K PV and maintaining 121.7K AV.
In the dynamics of the Netherlands stream on June 24, we can also highlight how quickly viewership rose as the crowd surrounding Speed grew in size and intensity. After the broadcast was paused, shortly after reaching the stream's peak of 170.1K concurrent viewers, the viewership quickly fell before rising again slightly once the stream was continued.
IShowSpeed still has plenty of time left in Europe, and his IRL streams in the continent may be some of his most popular content of the year. Depending on which football games Speed covers, if he can actually meet Ronaldo, and the countries he visits in between, the content here has the potential to be some of his most successful in a while.
