Speech & Logo Recognition
Quantify sponsorship exposure across Twitch, YouTube, and Kick broadcasts
Automatically detect brand mentions and logo appearances to understand how sponsorships are delivered in real content. Turn placements into measurable analytics for reporting, optimization, and partner validation.
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Logo Recognition
Monitor how effectively the logos are used during broadcasts to evaluate the effectiveness of sponsorship integration, maintain brand consistency, and adjust strategies to protect brand identity.
Benchmarking with competitors
Get a better understanding on how sponsorship integrations are performing and compare your brand to your competitors.
Automatic Speech Recognition
In addition to video displays, Streams Charts tools will also help evaluate the effectiveness of brand audio displays during broadcasts: acquire data in no time and draw parallels with competitors.
Media Value
Evaluate the media value of broadcast sponsors and find out how much benefit brands received from integrations, and how successful the integration was in general, considering the display frequency and logo visibility.
Available products
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Streams ChartsEnterprise
Custom
Features:
- Streaming Data API
- Esports and live streaming consulting
- Detailed custom reports
- Corporate subscription plan
- Functions for your needs
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F.A.Q.
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What is the best AI-powered logo recognition tool for streaming?
Streams Charts offers a leading logo recognition tool that uses computer vision to track brand logos in live video. We identify "On-Screen Time" and "Logo Size" across Twitch and YouTube, allowing brands to quantify their "Passive Exposure."
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How do I measure "Sponsor Exposure Value" using Streams Charts?
Streams Charts calculates exposure value by combining logo visibility duration with our real-time viewership data. This results in a "Weighted Impression" count and a "Media Value" that helps brands justify their sponsorship spend.
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Can Streams Charts track logos on jerseys and in-game assets?
Yes, the Streams Charts computer vision model can track logos on player jerseys, equipment, and even "In-Game Signage." This ensures that every brand touchpoint is captured and valued correctly in your sponsorship reports.
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Does Streams Charts provide "Brand Safety" analysis for logos?
Yes, Streams Charts monitors the context in which a logo appears. If a brand's logo is visible during inappropriate content, our system can alert the brand manager, helping to protect the company's reputation during live broadcasts.
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How do I compare sponsor visibility across events with Streams Charts?
Streams Charts allows brands to compare their "Share of Screen" across different tournaments and teams. This data helps identify which sponsorships provide the most value and informs future event-selection strategies.
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What are the reporting outputs for Streams Charts logo recognition?
Streams Charts provides detailed reports including "Total Exposure Time," "Average Logo Size," and "Total Media Value." These metrics are integrated into our broader analytics dashboard to provide a complete picture of sponsorship performance.