Top Brazilian streamers of 2025

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Brazil’s livestreaming ecosystem is one of the most competitive and diverse in the world. Audience attention is spread across multiple platforms and diverse content, which is why year-end rankings rarely reflect a single dominant creator type. Instead, the list of top performers consistently features a wide mix of personalities who succeeded in very different niches.

Entertainment creators remain a central force, particularly those connected to gaming and esports. Brazilian streamers in these segments have been early and active adopters of multistreaming, using multiple platforms simultaneously to maximize reach and stabilize viewership. This approach has given them a structural advantage that other major livestreaming markets are only now beginning to replicate.

Read more: How Brazil built one of the most powerful livestreaming cultures on Earth

At the same time, Brazil stands out as a livestreaming market that is not driven by entertainment alone. Alongside gaming creators, large audiences regularly tune in to religious broadcasters, motivational speakers and singer-songwriters, reflecting the country’s broad demographic reach and the role livestreaming plays across different age groups and social backgrounds.

Using Streams Charts data, we take a closer look at the best-performing Brazilian livestream creators of the year, ranked by total watch time and peak concurrent viewership.

Top Brazilian livestreamers by watch time in 2025

The Hours Watched ranking offers the clearest picture of scale, consistency, and sustained audience attention, and in Brazil, the results underline just how unusual and multifaceted the local livestreaming ecosystem has become.

At the very top of the list stands Frei Gilson, the only Brazilian creator to surpass 100 million Hours Watched over the year — and notably, to do so on a single platform. A Catholic friar and priest of the Franciscan Order (Ordem dos Frades Menores), Frei Gilson built his massive reach around online prayers and religious broadcasts.

His streams are often long, meditative and communal in nature, including extended nighttime prayer sessions that resemble spiritual marathons more than conventional livestreams. His audience spans Brazil and wider Latin America, and crucially, it is not limited to older viewers. 

Close behind him, in second place and within striking distance of the same nine-digit milestone, is Alexandre “Gaules” Borba, Brazil’s most influential esports personality. Gaules remains one of the country’s most effective multistreamers, consistently gathering large audiences across Twitch, YouTube and Kick.

Over time, his channel has grown far beyond a solo operation. During major Counter-Strike tournaments, Gaules operates more like a small studio or organization, supported by a team that helps deliver continuous coverage. As a long-standing icon of Brazilian Counter-Strike, he remains the central hub for esports viewership in the country and the most dominant gaming creator in the Brazilian livestreaming space.

Rounding out the top three is Bispo Bruno Leonardo, a Brazilian evangelical bishop and one of the country’s most prominent digital religious broadcasters. While Frei Gilson’s content centers on calm, collective prayer and a sense of humility within the community, Bruno Leonardo represents a sharply contrasting model.

His broadcasts are emotionally charged, highly personal, and driven by charismatic leadership. Faith is framed as an active force for immediate personal transformation, with sermons built around intensity, testimony, and the promise of breakthrough. Together, Frei Gilson and Bruno Leonardo illustrate two distinct yet equally successful responses to the same digital reality: one rooted in contemplation and tradition, the other in energy, rhetoric, and individual empowerment.

Beyond the top three, the remainder of the top ten is dominated by entertainment-focused creators, whose audiences skew heavily toward younger viewers. This group includes gamers, esports commentators, and IRL streamers, most of whom actively rely on multistreaming rather than committing to a single platform.

That strategy proves decisive. When viewed in aggregate, their combined cross-platform performance propels them into the year-end rankings — while a platform-by-platform breakdown would paint a very different picture. In Brazil, multistreaming is not a bonus tactic; it is a core competitive advantage.

Top 10 Brazilian livestreamers of 2025 by watch time

Top Brazilian livestreamers by live viewership

This ranking highlights a clear structural reality of Brazil’s livestreaming market in 2025. While creators succeed through very different formats and content strategies, the highest peak live viewership figures consistently came from a single platform. Every top peak in the ranking was recorded on YouTube, underscoring the platform’s continued dominance as the primary destination for large-scale live audiences in Brazil.

Frei Gilson and Wesley Safadão both surpassed 1 million concurrent live viewers, a level rarely reached even by major esports events, let alone individual creators. Importantly, these peaks were achieved in different contexts but within the same broader religious setting: one through collective prayer and spiritual reflection, the other through a large-scale musical performance tied to a faith-based event. 

Religion and spirituality form one of the most striking through-lines in the list. Frei Gilson and Bispo Bruno Leonardo represent very different theological traditions, but both demonstrate how faith-driven content can scale dramatically online. Alongside them, Fábio Teruel blends radio heritage, motivational speaking, music and religious messaging.

Music and pop culture anchor the opposite end of the spectrum. Wesley Safadão and Xand Avião bring the logic of stadium concerts and regional music fandoms into livestreaming, while creators like SUPER XANDÃO lean into personality-driven spectacle. Meanwhile, Gaules stands as a reminder that gaming can still produce mainstream cultural figures, not just niche streamers, especially when esports, community identity and national pride intersect.

The rest of the ranking underlines the fragmented yet healthy ecosystem of Brazilian live content consumption. SolaLIVE mixes gaming and IRL content for a younger audience, Ambiente de Kant shows that reaction and battle-rap commentary can reach live relevance, and Megadragom GamePlay highlights the enduring power of mobile-first titles like Free Fire in a country where mobile gaming remains important to digital culture. 

Top 10 Brazilian livestreamers by peak live viewership

Taken together, the rankings underline just how distinct the Brazilian livestreaming landscape has become. Entertainment creators, esports personalities, religious broadcasters and musicians are competing within the same shared attention economy, often using very different strategies to reach scale. Multistreaming has emerged as a decisive advantage for many top performers, while single-platform dominance remains possible when content resonates deeply with a broad audience.