The Esports Foundation has opened applications for its new Creator Program, aimed at approved co-streamers covering the Esports World Cup and Esports Nations Cup. Instead of being just a co-streaming permission form, the program adds a campaign layer around the broadcasts: creators can complete missions and unlock rewards during Esports Foundation events.
→ Apply for Esports Foundation Creator Program
The program comes with a $2 million reward pool across EWC and ENC, although that does not mean streamers are simply competing for cash payouts. The rewards system is tied to creator activity and point progression, with announced prizes ranging from exclusive gear, signed jerseys and EWC pins to gift cards, PlayStation 5 consoles and other items.
Who can participate?
The Creator Program is intended for approved creators who meet the program’s minimum eligibility requirements and remain in good standing with the Esports Foundation.
One of the key requirements is a minimum of 50 Average Viewers.
Another important detail is that the Creator Program does not appear to be available worldwide. The list of eligible countries is limited, so creators should check the official program page before applying to confirm whether their country or region is included.
What rewards are available?
The program’s $2 million figure refers to the total value of rewards available across the EWC and ENC creator campaigns. The announced rewards include:
exclusive gear;
signed jerseys;
EWC pins;
EWC luggage tags;
digital gift cards;
headphones holders;
EWC backpacks;
PlayStation 5 consoles;
OBSBOT webcams;
All-paid trip for to worth up to $50,000.
The exact reward available to each creator may depend on their activity and position on the relevant leaderboards. Creators should check the official program page for the full reward list and the conditions attached to each tier or campaign.
What platforms are included?
The Creator Program supports both global livestreaming platforms and major regional services.
The listed global platforms include:
The listed regional platforms include:
How will winners and reward-eligible creators be determined?
Rewards are earned through activity during EWC events: creators co-stream eligible broadcasts, complete missions, earn points, and move up the program’s leaderboards.
The official FAQ mentions hours broadcast, hours watched, completed missions, points accumulation, and leaderboard performance as parts of this process. For global platforms, Hours Watched is a straightforward metric: it reflects how much total viewing time a creator’s co-stream generates.
For Chinese platforms, however, viewership is measured and reported differently, so the program may use a separate approach to evaluate creator performance there.