On April 6, Twitch and Minecraft announced Tiny Takeover, a sponsored campaign that enables Affiliates and Partners to earn up to $1,000, plus Drops and Badges for viewers. Streams Charts has collected everything known about this huge news for the streaming community, including dates, rewards and eligibility.
What is the Twitch x Minecraft Presents Tiny Takeover campaign?
Minecraft is sponsoring this Tiny Takeover campaign on Twitch, and streamers can participate to earn a financial reward by doing what they love — streaming the legendary sandbox game. All they need to do is live broadcast the game for a certain amount of time to qualify for the chance to bank up to $1,000.
For the first time, such a campaign will be available to both Partners and Affiliates. While sponsored campaigns have traditionally been exclusive to Partners, this move marks a major milestone for the Twitch Affiliate community.
The purple platform is expanding access as it wants to support content creators at every level. This means that, regardless of whether you're just starting your streaming journey or you're a seasoned pro, Twitch and Minecraft are offering a chance to get in on the action.
When does the Twitch x Minecraft Presents Tiny Takeover campaign begin?
This exciting Minecraft-sponsored campaign started on April 6 at 9 AM PT and is scheduled to run until April 8.
What rewards can viewers get from the Twitch x Minecraft Presents Tiny Takeover campaign?
Audiences can purchase a subscription or gift a sub (prime subs are not included) in a channel streaming Minecraft and receive the Baby Chick Chat Badge. Also, anyone who watches five minutes of Mojang's title on Twitch can get the Hatchling Hat, Turtle Tunes, and Bunnie Beanie rewards.
Once viewers receive the codes for their rewards in their Twitch inbox, they can redeem them here.
How can streamers benefit from the Twitch x Minecraft Presents Tiny Takeover campaign?
As per the announcement on the official Twitch site, here is what creators need to know:
- Eligibility: Stream at least one hour of Minecraft gameplay in the Minecraft category to qualify for the reward
- Availability: This is a first-come, first-served opportunity and is only available for a limited time, so don't wait
- Campaign branding: Once you've opted in, when you stream Minecraft, your channel will feature a special promotional skin overlay that lets your viewers know you're part of this exciting campaign
- Featured placement: From April 6 to 8, Twitch will be running a front page shelf showcasing streamers playing Minecraft — giving participating channels even more visibility
- Revenue & payment: Revenue for any campaigns completed through the Sponsorship Portal will be visible in your revenue dashboard within a week of completion. All campaigns will go through moderation before they are paid out.
Since this is a limited-time sponsored campaign, streamers must get ready to dive into Minecraft's Tiny Takeover, as there's a finite number of spots that will fill up fast.
Twitch x Minecraft Presents Tiny Takeover campaign FAQs
Who is eligible to participate in the Tiny Takeover campaign?
Both Twitch Partners and Affiliates are eligible — this is the first time a sponsored campaign has been open to Affiliates as well.
How much can I earn, and what do I need to do?
You can earn up to $1,000 by streaming at least one hour of Minecraft gameplay in the Minecraft category after opting in to the campaign.
When does the campaign start, and how long does it run?
The campaign launched on April 6 at 9 AM PT. Availability is limited and first-come, first-served, so spots may already be filling up.
How do I get paid?
Revenue will appear in your revenue dashboard within a week of completing the campaign, after it passes moderation review.
What rewards do viewers get?
Viewers can earn the Baby Chick Chat Badge by purchasing or gifting a sub (Prime Subs excluded) and the Hatchling Hat, Turtle Tunes & Bunnie Beanie by watching just five minutes of Minecraft on Twitch. The reward codes are sent to their Twitch inbox and are redeemable at minecraft.net/redeem.
Will my channel look different during the campaign?
Yes — once opted in, your channel will display a special promotional skin overlay indicating your participation in the campaign.
Is there any extra visibility for participating streamers?
Yes! From April 6 to 8, participating channels were featured on a front page shelf on Twitch, boosting discoverability.
Was there a Tiny Takeover update in Minecraft?
Tiny Takeover is a game drop released on March 24, 2026, as Java Edition 26.1 and Bedrock Edition 26.10, with the theme "cuteness" and "emotional attachment with mobs". This update visually overhauled baby mobs and rabbits, made name tags craftable, and added the golden dandelion, which, when fed to baby animals, stops them from aging.
During development, the update was referred to as Drop 1 of 2026, before its final name was revealed on Minecraft.net and Minecraft Monthly on March 3, 2026. Some features of this drop were released as part of an experiment in Bedrock Edition 26.0.
Header image via Twitch