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Dmytro Murko
Dmytro Murko
2 min read

Apple's Scary Fast attracts 10 times fewer viewers than the iPhone 15 presentation

Apple's Scary Fast attracts 10 times fewer viewers than the iPhone 15 presentation
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On the night before Halloween, October 30, Apple held a presentation called "Scary Fast." It primarily focused on next-generation processors — M3, M3 Pro, and M3 Max — which will be used in iMac all-in-one computers and MacBook laptops. The stream took place on Apple's official YouTube channel and lasted approximately 35 minutes.

Scary Fast event viewership statistics

The "Scary Fast" presentation gathered 252.8K Peak Viewers. In comparison, the September premiere of the iPhone 15 attracted almost 10 times more Peak Viewers, with approximately 2.49 million people watching the presentation concurrently. However, even that event is not the most popular Apple presentation in terms of this metric.

Most Popular Apple Showcases in Live Streaming

Broadcast Peak Viewers

Apple Event — September 7, 2022

3 694 821

Apple Event — September 12, 2023

2 489 621

WWDC 2023 — June 5 | Apple

1 084 096

WWDC 2022 — June 6 | Apple

655 702

Scary Fast Event — October 30, 2023

252 894


In 2022, the September Apple presentation attracted the attention of almost 3.7 million vPeak Viewers. During that event, the corporation introduced an updated lineup of iPhones, rebuilt AirPods Pro, three new Apple Watch models, and an update to Apple Fitness+.

Previously, Streams Charts analysts calculated that presentations of new iPhones generate the highest interest and reaction from viewers. The headset for mixed reality, Vision Pro, receives the least discussion among Apple fans.

Read also: iPhone 15 and other new Apple products presentation attracts more than 2.8 million concurrent viewers

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Apple Event