The Ballon d’Or is soccer’s most prestigious individual award, so it’s no surprise the recent ceremony drew massive global media coverage. Livestreaming played a big role too — news outlets simulcasted the event, radio stations covered it live, and top streamers hosted watch parties with their communities. According to Streams Charts, Ballon d’Or 2025 streams hit a combined peak of over 7.1 million concurrent viewers.
French forward Ousmane Dembélé of Paris Saint-Germain was named the Ballon d’Or 2025 winner. He edged out Lamine Yamal, Mohamed Salah, Kylian Mbappé, and other top stars in the voting.
Ousmane Dembélé / Photo: Franck Fife/AFP/Getty Images
As for the other nominations, Lamine Yamal claimed the Kopa Trophy as the year’s most promising young player (under 21). Italian goalkeeper Gianluigi Donnarumma earned the second Yashin Trophy of his career, while Swedish striker Viktor Gyökeres took home the Gerd Müller Trophy as the top goalscorer.
Paris Saint-Germain was named Ballon d’Or 2025 Team of the Year, with head coach Luis Enrique also taking home the Best Coach award. A full list of nominees and results for the women’s categories is available here.
In terms of viewership, Ballon d’Or 2025 livestreams drew around 9.6 million hours watched, with peak concurrent viewership hitting 7.1 million across all platforms. For perspective, that’s just below the peak audience numbers seen during the Kamala Harris – Donald Trump debates in the most recent U.S. presidential election.
Marca Claro was the top channel for Ballon d’Or 2025 coverage, peaking at 1.65 million viewers. Both beIN SPORTS and TNT Sports Brasil also surpassed the one-million mark. All three channels hit record numbers. On the streaming side, creators like Mario Alfonso “DjMaRiiO” Garrido, Darren “IShowSpeed” Watkins Jr, Elias “eliasn97” Nerlich, Lautaro “lacobraaa” del Campo, and others pulled in huge audiences.
YouTube was the dominant platform for Ballon d’Or 2025 coverage, accounting for over 90% of total watch hours. Twitch and Kick shared the remaining share.
Compared to last year, Ballon d’Or 2025 saw a massive jump in livestreaming reach. Total watch hours more than doubled, while peak concurrent viewership skyrocketed from 2.2 million to 7.1 million.
Ballon d’Or 2025 not only celebrated the year’s top football stars but also set new milestones in livestreaming. With millions tuning in across multiple platforms, the event proved that football’s biggest awards show now shines just as brightly online as it does on the red carpet.
