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Dmytro Murko
Dmytro Murko
4 min read

New viewership records on Twitch and YouTube thanks to Donald Trump's Inauguration

New viewership records on Twitch and YouTube thanks to Donald Trump's Inauguration
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On January 20, Donald Trump was officially sworn in as the 47th President of the United States. Millions of viewers tuned in live on Twitch, YouTube, and other streaming platforms to watch the inauguration. Streams Charts tracked which channels attracted the largest audiences during the event. Thanks to the inauguration, some popular streamers even set new personal viewership records.

Donald Trump channels set viewership records during inauguration broadcasts

Most American news channels focused their coverage on Donald Trump’s inauguration. It was discussed on various morning and daytime talk shows, with reporters providing live updates from the Capitol. The official ceremony followed, including the swearing-in of Trump and his vice president, JD Vance, along with a speech and the first public statements from the newly elected president.

U.S. Inauguration Viewership StatisticsBetween 12:00 PM on January 20 and 4:00 AM on January 21 (GMT), thousands of streams dedicated to Trump’s inauguration aired on streaming platforms. The ceremony was also streamed on Donald Trump’s official channels on YouTube, Twitch, and Rumble. Both YouTube and Twitch set new peak viewership records during the broadcasts.

Trump's YouTube channel peaked at 704,798 viewers, the best among individual channels and the second best across all platforms during the inauguration. The president's channels on Twitch and Rumble also drew large audiences, though they weren't as popular.

Most popular channels covering Donald Trump inauguration

Most popular channels during U.S. Inauguration

The official broadcast of Donald Trump’s inauguration aired live on CBS News, but many other news channels and even popular streamers also hosted their own broadcasts. Among the media channels covering the event, the top performer was LiveNOW from FOX on YouTube, which peaked at 710,927 viewers, setting a new personal record. Other channels from big media in the top 10 included Associated PressAlJazeera Arabic, and CNN.

Most popular streamers during U.S. Inauguration

Among the top Twitch streamers covering the event were Americans Zack ‘’zackrawrr’’ Hoyt (Asmongold’s second channel) and Hasan ‘’Hasanabi’’ Piker. Zackrawrr peaked at 311,167 viewers, setting a new personal record for that channel. Political commentators Dan Bongino and Steven Crowder, who stream on Rumble, also made the top channel list. In November 2024, their channels hit record viewership numbers during the Election Day streams, helping Rumble set a new platform record.

Most popular channels during U.S. Inauguration

Thanks to the inauguration coverage, the News & Politics section on YouTube set new all-time viewership records. During the ceremony, peak viewership in the section hit 9,691,679, with 2,727 channels streaming at the peak. Both of these numbers became records for the category.

However, the overall peak viewership record on YouTube held steady. During the inauguration, the peak online viewership on YouTube reached a little over 16 million PV, slightly trailing January's all-time YouTube record of almost 19.6 million peak concurrent viewers, set by streams of the ASEAN Championship 2024 football tournament.

Donald Trump mentions on Twitch

Like any major event, the inauguration of the new U.S. president sparked a lot of discussion in Twitch chats. On the day of the ceremony, mentions of Trump’s name surged from 7,000 to 62,000 in a single day. Interestingly, on Election Day, this number reached 104,200 mentions, while the highest level of activity — 159,700 mentions in one day — was recorded the day Trump was the target of an assassination attempt in Pennsylvania during the campaign. Streams Charts offers a tool called the Chat Analyzer, which lets users track the trends in mentions of people, brands, and events in Twitch chats.

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Hasanabi, Asmongold, zackrawrr, The Dan Bongino Show, Steven Crowder, Associated Press, News & Politics, CNN, Donald J Trump, LiveNOW from FOX, USA