“Twitch streamer and his community helped a viewer win €1,000,000 in a treasure hunt on a German TV show.”
Twitch star Papaplatte recently hit the headlines for helping one of his viewers make a bucketload of cash and both are basking in the adulation of pulling off one of the best feel-good streamer stories of 2023. It is also proof of the positive impact that social media and content creators can have on viewers and the community.
For those unaware, the online star was watching a German game show hosted by celebrities Joko Winterscheidt and Klaas Heufer-Umlauf. Usually, it pits the two hosts against each other in numerous contests across the globe, but this time, the two released a series of puzzles for viewers to solve. Anyone who gets to the answer would be led to a specific location that contained a briefcase filled with £1M.
As readers may have guessed by now, one of Papaplatte's viewers became the first person to reach the briefcase's location and claimed his grand prize during the show. This lucky male ended up crediting his favorite content creator for this massive moment, leading to the latter jumping out of his chair in excitement and screaming:
“Oh my god!”
Unsurprisingly, this live broadcast ended as his third-most popular one ever, hitting 89K Peak Viewers. It reached this mark right during the winning viewer’s unboxing of the briefcase that he found after solving all the puzzles put forth for participants.
What helped it hit such a high note was the fact that this moment went viral not only among German viewers but also among English-speaking audiences the world over. Moreover, the game show was also helping raise funding and awareness for blood cancer, with most of it directed towards DKMS, a nonprofit organization looking to help find a cure for this disease, also called Leukemia. Over 10K people signed up to support the cause, spreading the program's message and leading to it reaching a much broader audience base than expected.
Sticking with the German language, its content creators have emerged as some of the most entertaining and followed in their field, helping their country become a leader in the live-streaming segment. Papaplatte is one among this list of the most popular Twitch stars from this European nation, with the others being ohnePixel, eliasn97, GRONKH, NoWay4u_Sir, Trymacs, and MontanaBlack88.
Papaplatte is one of the country's most successful influencers, coming in the top ten of its most popular broadcasters list. His growth has especially been rapid this year, with his peak concurrent viewership numbers growing by a mind-boggling 621% so far this year, while the corresponding number for his average online viewership is a super +207%. But it is his watch time that has really picked up in 2023, increasing by a whopping 967% after having barely registered on the purple platform's register last year.
Another big indicator of his swift rise is the fact that he is the second-fastest-growing German Twitch streamer of 2023 (first if we are not counting an established name like ohnePixel) and the second-fastest rising German-speaking one. He has been smart in concentrating on popular games like Fortnite and Minecraft, apart from his main genre of Just Chatting, and his gameplay videos in the sandbox title are especially sought-after among audiences.
After such a successful year, Papaplatte is sure to appear on many end-of-the-year and Q4 lists involving successful streamers, which is a great credit to the hard work and dedication he has put in to reach where he is today. However, he will be the first to admit that getting to the top is easier than staying there, especially in an industry as fickle and slippery as live streaming, so what he does to stay relevant in 2024 and beyond will be an interesting watch.
