Among the streamers actively gaining popularity on Twitch in recent months, the channel ImKaiCenat stands out from them pretty strongly, its figures have increased several times, thanks to which the channel has started to enter the top 10 of the platform regularly. Streams Charts will tell you what this creator is known for, how he became popular, and how fast his viewership statistics grow on Twitch.
Kai Cenat is an American blogger with a fairly large audience on YouTube (2.6M), Instagram (1.7M) and TikTok (2.3M). Kai Cenat became active on Instagram in 2017 and published his first YouTube video in 2018. The creator makes a diverse range of entertaining content, from pranking famous rappers (Jus Chris and Btb Dezz) to turning his house into a children's zoo. The most popular video on YouTube channel KaiCenat is "I Became A Professional Cuddler & Made $700". It has been watched nearly 5 million times at the time of publication of this article. It should be noted that KaiCenat is also a co-author of AMP creative community channel on YouTube, which has earned over 2.2 million subscribers.
At the same time the American began his career as a streamer on Twitch in February 2021. He has had big breaks between his broadcasts for most of 2022 and also was banned on Twitch several times. The last one was imposed on March 2 and for 30 days at once. Mizkif interceded for the streamer at that time: the famous American creator had already faced unfair blockings on Twitch and helped KaiCenat to properly lodge an appeal.
KaiCenat began to devote much more time to streaming in July and August. Just Chatting and Grand Theft Auto V have been his main categories during these months, but sometimes the creator has streamed other games as well. From time to time Kai creates content with popular American streamers, such as Mizkif and Amouranth.
In March 2021, the ImKaiCenat channel accumulated less than 400K Hours Watched per month whereas by July 2022, that figure increased more than tenfold. The high activity of the streamer's audience in July can be explained by the increased frequency of broadcasts by several times. At the same time, in just 11 days of August, the American streamer accumulated almost 4.5 million Hours Watched, which was 12.8% more than for the whole last month. This happened because ImKaiCenat had its first 24-hour stream on August 5-6, and its audience generated more than 1.9 million Hours Watched. The broadcast set a record for the channel, gaining 132.9K Peak Viewers and 79K Average Viewers.
Thanks to the increased activity, ImKaiCenat has gained many new viewers. 849.5K unique authorized viewers attended the streamer's broadcasts during the first half of August. 61.4% of which attended the ImKaiCenat channel at least once in the last 3 months, while 56.5% watched its streams in July. At the same time, the number of new viewers in August was 327.9K or 38.6% of the total number of unique authorized viewers.
We have analyzed the new ImKaiCenat audience and found out which English-language streamers and categories they are most interested in. It turns out that more than 47% of the new ImKaiCenat viewers are also AdinRoss viewers, 41.2% attend xQc broadcasts, and 34.3% watch Amouranth. Meanwhile, 66.7% of the new ImKaiCenat audience attends streams in the Just Chatting category, 41.2% watch Fortnite broadcasts, and only 31.9% of viewers are interested in GTA V content.
