Twitch streamers have various methods to monetize broadcasts, with paid subscriptions being one of the major revenue sources. This approach is not limited to individual content creators; even entire organizations use it. For instance, the French football club Olympique de Marseille generates tens of thousands of dollars through subscriptions by streaming their friendly matches on Twitch.
The OMofficial channel is currently ranked among the top 10 on Twitch for estimated subscription revenue, largely due to its broadcasts of football matches. Recently, the channel has streamed friendly matches against English club Sunderland, and French teams Nîmes Olympique and Toulon. These broadcasts have attracted a substantial number of Prime and Tier-1 subscriptions, with the channel’s estimated monthly revenue ranging between $30,000 and $55,000.
Among female streamers, Anastasia_Rose_Official leads in estimated subscription revenue. This German streamer consistently captivates her audience with live music performances and DJ sets. She enjoys a significant number of gifted subscriptions, with an estimated monthly income being at least $11,000. Recently, Anastasia set a new record for her channel by attracting over 24,000 viewers to her broadcast.
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The channel OfficerMesser, operated by a certified police officer from the United States, earns between $13,000 and $40,000 per month. His streams primarily feature gameplay of GTA V, where he analyzes in-game events from a legal perspective. OfficerMesser also has a large number of gifted subscriptions, often leading to humorous remarks about "bribes" during his broadcasts.
Currently, the top-earning streamer on Twitch is American Kai Cenat, with a minimum monthly income of $72,000, and potential earnings reaching up to $140,000. Kai also leads in both paid and Tier-1 subscriptions. The top three in subscription revenue also include American streamers Jynxzi and caseoh_, who occasionally collaborate with Kai on Rainbow Six broadcasts.
The leading streamer for Prime subscriptions is Italian streamer Tumblurr, who boasts over 24,500 Prime subs. His channel’s total income ranges from $70,000 to $90,000. Prime subscriptions are bonus subscriptions for any channel, available to Amazon Prime or Prime Video members.
Canadian streamer Camy holds the record for the highest number of gifted subscriptions, with over 14,400. His channel’s income varies between $12,000 and $40,000, due to the significant regional differences in the cost of gifted subscriptions.
