It was revealed recently that the Sidemen charity match will return ‘bigger than ever’ this year at the London Stadium on September 9, with 60K people set to be present. Three charity institutes will be supported this time: Teenage Cancer Trust, Calm (Campaign Against Living Miserably), and Rays of Sunshine.
Back then, there was no news on who will be part of this football match pitting some of the planet’s biggest content creators against each other. However, on June 19, the official Sidemen Twitter account posted a pic confirming the first big guest for the exhibition event, and it is none other than YouTube superstar iShowSpeed.
It’s been a pretty great last few days for the American, who also got to meet his idol Cristiano Ronaldo last week, an occasion that brought him to tears. He visited the Estadio da Luz to watch Portugal beat Bosnia and Herzegovina 3-0 in a Euro 2024 qualifier, after which Selecao das Quinas winger Rafael Leao helped the content creator fulfill his dream by stopping the football icon’s car and introducing the two.
IShowSpeed’s involvement in the Sidemen charity match 2023 will definitely help the event, for he is the most-watched YouTube Gaming streamer in the US over the first quarter of this year. He hit 8.5M Hours Watched and 107K Peak Viewers during this phase, beating his nearest challenger by over a million watch hours.
The teenager mainly broadcasts IRL content and video games like FIFA, Grand Theft Auto V, and Rocket League, helping solidify him as a leader in the field. What speaks volumes of his popularity is that he hit the top spot among YouTubers from the US despite streaming for the second least amount of time.
Around a month back, iShowSpeed and fellow Twitch megastar Kai Cenat debuted on Rumble via their show, The Kai N' Speed Show. The episode got off to a great start, doing 133K Peak Viewers in just under four hours of airtime, alongside 320K Hours Watched and 87K Average Viewers, proving how sought-after the two are among fans.
Sideman charity match 2022 recap
With YouTube giants like MrBeast, Chunkz, Yung Filly, and iShowSpeed playing alongside Twitch personalities like PieFace23 and Castro1021, the event did 5.4M Hours Watched, 2.6M Peak Viewers, and 1.3M Average Viewers on the official Sidemen YouTube channel, which also notched more than 100K new followers.
Audiences got to see entertaining football full of funny moments, great goals, on-field drama, and great saves, with over 27K live in attendance to watch the action at The Valley Stadium. The event was also broadcast by content creation names like xQc and Kai Cenat, with the former doing 135K PV.
It also ended up collecting £1 million for the CALM, Teenage Cancer Trust, Rays of Sunshine, and M7 Education charity institutions. Such a success story will see fans expecting things to be b bigger and better this year, and they are sure to get that in the capital city.