On September 4, the organizers of the Spanish media football league Kings League held a live broadcast of the player draft. The participants of the Kings League and Queens League updated their squads live, which they will be competing with in the upcoming league seasons. The draft included top streamers who are also club presidents and ambassadors, such as ibai, DjMaRiO, Juans Guarnizo, Perxitaa, and others.
Kings League and Queens League draft viewership statistics
The draft was broadcast on both the official Kings League channel and personal channels of some club presidents. In total, the event lasted just under four hours and amassed over a million Hours Watched. The broadcast saw 273.8K Average Viewers and 335.8K Peak Viewers.
The offseason draft attracted fewer Peak Viewers compared to the actual league matches. In this aspect, the event fell behind all three adult leagues (two seasons of men's league and one season of women's league), but surpassed the Prince Cup youth league, which only gathered 259.2K Peak Viewers.
Most Popular Kings League events / seasons
Overall, the live broadcast of the draft seamlessly integrated into the Spanish media league and became an intriguing entertainment for viewers. Initially, club presidents conducted the draw and allocated the order of picks, according to which players were subsequently selected for teams one by one. This injected a certain element of randomness and added suspense to the upcoming season. The player selection itself was conducted ceremoniously, akin to professional football, with interviews, photoshoots, and the presentation of team jerseys.
The Spanish media football league Kings League became the main sporting phenomenon in 2023, not only on Twitch but also in streaming in general. The first season of the men's division gathered over 2.1 million PV. The first division of the women's Queens League attracted 880K PV during the broadcast. Such a large audience was achieved thanks to the participation of top Spanish streamers and football stars in the league organization. The ambassadors of Kings League are Gerard Pique, Sergio Aguero, and Iker Casillas, and among the star guests at the matches were Ronaldinho and Andriy Shevchenko. No other project in media football can boast such a prestigious lineup of representatives, although the format of such sporting competitions is gaining increasing popularity every year.
The third competitive season of the Kings League will begin on September 10. The second season of the Queens League will start one day earlier — on September 9. You can follow the progress of the matches on the official website of the organizers.
