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Roman Markov
Roman Markov
3 min read

Top sponsored streams in Q4 2022

Top sponsored streams in Q4 2022
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Streams Charts continues to sum up the results of streaming in Q4 2022, and in a new article, we will tell you about the most watched and popular commercial broadcasts. You will learn which brands the platform's top creators collaborated with in the last months of the year, and how many viewers followed these streams.

Streams Charts has analyzed all October to December broadcasts with tags like "ad" or "sponsored" and brand names in the headlines. Only one most successful commercial broadcast per channel were considered in compiling the Top. Gambling streams from the Slots category were excluded from the ranking.

Zackrawrr held the most watched commercial in Q4 2022 — he streamed World of Warcraft with Twitch Drops to mark the release of the Dragonflight pre-patch. He spent over 13 hours on air and accumulated 572.3K Hours Watched. This broadcast also rounds out the Top 5 sponsored streams of the quarter by Peak Viewers, reaching over 60.6K concurrent viewers.

An Overwatch stream by the Fextralife gaming community, which took place on October 8, the second day of Twitch Drops, is in second place in the ranking of the most watched broadcasts. Overwatch 2 broadcast lasted for 4.5 hours and amassed 373K Hours Watched. Also, this broadcast attracted 90.4K Peak Viewers and ranks in the Top 3 of the quarter by this metric.

A broadcast of the KARMALVND finals on the IlloJuan channel is in third place by Hours Watched. It was supported by JD Sports, a major sneaker and sportswear retailer. The stream amassed more than 319.6K HW.

Analyze commercial statuses in broadcast titles on Twitch yourself. Streams Titles Checker by Streams Charts helps you analyze brand mentions, research ad campaigns and product integrations.

On fourth place with 292.7K HW is a broadcast of the High on Life shooter, released in December, which took place on the AdinRoss channel. Moreover, this stream ranks in the Top 2 sponsored broadcasts Q4 2022 by Peak Viewers — it attracted 95.45K people.

A broadcast with Twitch Drops in World of Warcraft on the Pikabooirl channel rounds out the Top 5 sponsored streams with a result of 291.3K HW. It should be noted that the creator had a subgoal and streamed WoW non-stop for 48 hours, in that time he got almost 2K subscribers.

A stream held by xQc became the most popular commercial stream on Twitch in Q4, as it drew 125.8K PV. The streamer promoted Fansly during the broadcast of his game show Juiced: it's a service where celebrities can sell exclusive content to their fans.

An October broadcast by Gotaga is in fourth place in the ranking by Peak Viewers. It was dedicated to the release of Call of Duty: Modern Warfare II and attracted 73.6K PV.

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