Q1 of 2022 has come to an end. Previously, we summed up Q1 2022 for the English-speaking segment of Twitch. In a new Streams Charts article, we will tell you about the most watched Spanish-speaking streamers on the platform, analyze the overlap of their audiences, and also name the most popular categories in this language segment.
The ranking is based on the Hours Watched number in Q1 2022 (January-March). The ranking does not take into account the statistics of the studios' channels and gamer communities.
Hours Watched number of the top Spanish-speaking creators increased strongly in late 2021, but the growth rate grew markedly in the first quarter of 2022. From January to March, the segment's top 100 streamers amassed almost 320 million Hours Watched, up 15% over the previous quarter.
More than 230 million Hours Watched (72%) were contributed by 64 streamers from Spain, 32 million HW (10%) were accumulated by 13 Mexican creators and the contribution of 14 streamers from Argentina was 28.2 million Hours Watched (8.8%). It should also be noted that Colombian creators, two of whom are in the top 100, accumulated 21.5 million Hours Watched (6.7% of the total).
Most Popular Spanish Twitch segment categories in Q1 2022
Just Chatting is the most popular category among Spanish-speaking streamers in Q1. It accounted for 23.54% of total Hours Watched number. Rust ranks second, thanks to the popularity of local RP content, accumulating 55 million Hours Watched (17.23% of the total). In Q1 2022, GTA 5's RP servers also gained slightly more popularity among Spanish-speaking streamers, and that is the reason for the the game moving up to the 9th place in the rankings.
RP content in Minecraft dropped in popularity, and the game lost two positions in the ranking, placing third with 27.5 million Hours Watched (8.6% of the total). Lost Ark and Elden Ring, released in February, rank sixth and tenth, amassing 11.4 million and 7.2 million Hours Watched, respectively.
In January 2022, Minecraft hosted Twitch Rivals Squidcraft Games ft. Komanche, which featured 150 Spanish-speaking streamers, including the most popular ones. The event drew such a large audience that it took first place among all Twitch Rivals tournaments. You can read more about it here.
Fortnite dropped from third to seventh place having almost 11.3 million Hours Watched. Note that towards the end of March, after the start of the new season and a number of streamer Zero Build tournaments, the popularity of Battle Royale began to rise again.
Most Popular Spanish-Speaking Twitch Male Streamers in Q1 2022
Ibai regained the leadership in the top of Twitch's Spanish-speaking streamers, accumulating more than 30 million Hours Watched in the first quarter of 2022 (9.4% of the total). But the performance of the most popular creator of Q1 2022, TheGrefg, dropped by half and placed him in seventh spot in the ranking. Due to this, Auronplay moved up one position in the top, amassing 26.8 million Hours Watched (8.4% of the total).
Compared to Q4 2021, Elxokas significantly improved his numbers, rising from the seventh to the third position in the ranking. Elxokas also became a segment leader by Peak Viewers: his broadcast of the Grand Final of the Squidcraft Games Tournament in Minecraft drew over 1.2 million Peak Viewers. This is a record for Elxokas and the third-highest total on Twitch.
Juansguarnizo and Rubius also improved their performance, but it did not help them to move higher than 4-5 places. IlloJuan and ElMariana advanced to sixth and eighth in the rankings, while Jelty and xXxTheFocuSxXx dropped out of the top 10.
ElSpreen and knekro (9th and 10th places) are newcomers to Twitch's top ten most popular Spanish-speaking streamers. If the audience of the former has grown significantly after his participation in the Squidcraft Games tournament, the latter one has attracted viewers thanks to the Lost Ark streams.
Most Popular Spanish-Speaking Twitch Female Streamers in Q1 2022
AriGameplays is one of the many female streamers on Twitch's Spanish-speaking segment that made it to the top 100. We should note that she became more popular after her participation in Squidcraft Games.
At the same time, the best streamer of the last quarter, IJenz, fell to fourth place in the top, IamCristinini retained second place and Staryuuki — fifth.
Third place in the ranking of Spanish-speaking female streamers is taken by rivers_gg, who has been rapidly gaining popularity in the Just Chatting category since the beginning of the year.
Audience Overlap of TOP 5 Spanish-Speaking Streamers
We estimated the audience overlap between the five most-watched Spanish-speaking streamers of Q4 2021. We found that Ibai is followed by 68.8% viewers of elxokas, 61.9% of auronplay, 58.9% of Rubius and 51.4% of juansguarnizo.
The audiences of the top Spanish-speaking streamers overlap quite much compared to the English-speaking segment. This is partly due to the fact that local creators participate in various streamer events en masse and often cooperate and support each other.
At the same time, juansguarnizo has the least audience overlap with other streamers from the top 5: from 41% to 51.5%. Note that Just Chatting is in the top three popular categories for each creator.
In our next articles we will take a look at the top 100 streamers in other languages, namely Portuguese and German. Subscribe to our social networks to be up-to-date with announcements of new reports.
