Kai Cenat is dominating the streaming scene this fall. He recently became the most-followed streamer on Twitch and has just completed his 30-day Mafiathon 3.0, during which he broke the record for paid subscriptions. But he didn’t stop there — on the final day of his legendary subathon, Cenat brought NBA superstar LeBron James onto the stream, and together, they set a new all-time peak viewership record for his channel.
LeBron James wasn’t just a guest on Kai Cenat’s stream — he got involved in the action. He answered fan questions about his life and career, gave a few basketball tips, and, most memorably, cut off Cenat’s dreadlocks live on air. The dramatic haircut drew in over a million peak viewers, setting a brand-new record for Cenat’s channel.
Before this, Kai Cenat’s biggest stream peaked at 721,700 concurrent viewers, featuring actor Kevin Hart and comedian Druski as special guests.
Kai Cenat isn’t just one of the most popular streamers on Twitch — he’s also one of the platform’s biggest trendsetters. His streams regularly feature celebrity guests from the entertainment world. He teams up with Darren “IShowSpeed” Watkins Jr. and other creators for marathon events, and he launches large-scale interactive projects, such as Streamer University, designed to grow and elevate the entire content creation industry. Without a doubt, Cenat is currently the leading livestream star — not only on Twitch, but across the entire English-speaking world.
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